Our Mission, Vision & Values

Our Vision

A welcoming community built through song.

Our Mission

To create a thriving and welcoming artistic community through musical accessibility, community involvement, and educational outreach.

Our Values

  1. Commitment to diversity, equity, and inclusion (DEI); RAP is dedicated to ongoing practices of access, equity, and inclusion in all areas of our work at the highest levels possible. We turn to the unifying power of music to promote systemic change and commit to operating practices where all individuals are valued and honored, regardless of economic status or racial, cultural, religious, or sexual identity.
  2. Positive Membership Experience: We provide a fun and unique choral experience for our members with a priority on member enrichment, belonging, and involvement. We create an environment that has positive energy and that engenders a safe and welcoming feeling for all.
  3. High Musical Performance Standard with Accessible Music:  We strive to create an extraordinary and entertaining musical experience for our members and our audience. We perform repertoire that challenges both the singer and the listener, as well as music that is familiar and friendly.
  4. Fiscal Responsibility: We commit to a sound fiscal policy that permits us to reach out to our members and individuals in our larger musical community who may have limited financial resources.
  5. Organizational Flexibility: When faced with obstacles, we focus on the problem, not the person, and use flexibility to find a resolution that works for the greater good. When faced with new opportunities, we generate creative solutions to take advantage of those opportunities.
  6. Family Friendly: We strive to create an environment that supports our diverse members and their families.

Equity Statement

Resounding Achord Productions (RAP) is devoted to our vision to create a welcoming community through song. Additionally, it is our desire to embody the diversity of Silicon Valley as a whole. Thus, RAP is dedicated to ongoing practices of access, equity, and inclusion in all areas of our work at the highest levels possible. We turn to the unifying power of music to promote systemic change, and commit to operating practices where all individuals are valued and honored, regardless of economic status or racial, cultural, religious, or sexual identity.